CLIENT
Amazon Private Labels - Umi
Amazon Private Labels - Umi
AGENCY
D1 in-house creative
Brief:
D1 in-house creative
Brief:
Create a brand book for Umi private label. Selling a multitude of hardlines projects, my team and I set the brand DNA, Values, Tone of Voice, typography, brand colours and photography art direction.
Outcome:
Now used across a large number of products and currently on sale via Amazon.
